Com-Sense  

CEO   @      Olympus in Israel        (Aloda ltd)

January 1994 – November 2012 (19 years) ISRAEL

Meeting Olympus from the first day of Digital Camera revolution - was passion!
Aloda handle the camera brand as life style - moving to record high WW of sales.

The customer loved ALODA, we have a client base of 100K club members, 35% incredible amount of SKU in the KA shops. Ability to connect between product and customer on an emotion base in order to expand sales: Creative marketing and aggressive sales made Olympus in Israel became one of 100 desire products of the year 2010, 2009 in Israel.
My press nick name "Mr. Camera of Israel" (2010 -Globes Economic news paper)

http://www.globes.co.il/news/article.aspx?did=1000797626#FromSearchArticl

Under my management in Israel - Olympus became second biggest camera company in the market for a decade (market share of 20%+) .... Bigger than Sony and Panasonic together...I took a brand and made it a local hero.
Strategic partnerships with all retail channel for national and international retailers and VARS, including Internet and TV sales and other top-tier consumer electronics
• Passionate, exceptionally skilled professional with demonstrated excellence in aligning product development, channel marketing trends and new technologies
• Adept and capable developing comprehensive sales, marketing, and business processes that advance product and company penetration. 
• Skilled at program/project development operations. Analytically, intuitive expert with proven record of reaching target customers and identifying emerging trends.