The Nine Trends
The New Digital Ecosystem Reality is a series that will provide PwC’s perspectives relative to the trends and challenges that businesses should consider to remain competitive. PwC has identified nine key technological, economic, and political trends for CEOs to consider. That so many trends are cresting at the same time only complicates the challenges CEOs face. But by looking at how they affect companies, and understanding how they can prepare to meet these challenges, CEOs